The Browser War is flaring up once again with the release of Google Chrome. Google Inc. has released its own Web browser in a long-anticipated move aimed at countering the dominance of Microsoft Corp.’s Internet Explorer and ensuring easy access to its market-leading search engine.
It is a new browser based on many freely available open source components such as WebKit and Firefox. Chrome is bare bones, chrome less, browser with very little UI fluff and decoration. It is interesting to note that the UI for the Google browser took a note from the companies colorful logo, the Chrome UI looks neat with a blue pastel color scheme.
They say, Google Chrome is a browser that combines a minimal design with sophisticated technology to make the web faster, safer, and easier. Many of the features that are high lighted in Chrome are not necessarily revolutionary. Chrome basically reduced the browser to the location bar, tabs, and content page.
The most notable features in Chrome are its crash control, incognito mode, and safe browsing. Chrome runs each web page on its own process so that if one page fails only that page is effected. Incognito mode is like Safari’s Private Browsing, aka Porn Mode, it allows you to surf the web without caching cookies and history of the sites you visit on your local computer. It’s safe browsing feature will help you to identify web sites with malicious code or applications. Many of these features are not entirely new.
What I think is new is that Google decided to release yet another browser. The browser space is already crowded with Firefox, IE, Safari, Opera, Konqueror, and Flock to name just a few. It is clear that Google will align Chrome with its properties, search, applications, development tools, and user generated content sites. Seeing Google take this approach I wonder if other companies follow suit and release internet browsers that compliment their business. Can you imagine a custom browser from Adobe, McAffee, Oracle, Amazon, or EBay? hell!
The news is that Chrome has already acquired nearly 1% of the market share. Now, thats impressive and I think Firefox is already feeling the heat.